Newsroom: Summer 2024
SDKs under scrutiny, Universal Opt-Outs (GPC), breaking the App Store
ePrivacy and Regulatory Updates
Enforcement and private actions
A class action was filed against Twilio in California in early August, following Calm’s (a meditation app) use of Segment’s SDK for data collection purposes. Segment is one of the most popular Customer Data Platforms in the market, and we are not accustomed to seeing a “data processor” in the…